Andy Sitison

Andy Sitison is a strategic creative - an accomplished engineer, artist, and serial entrepreneur with over 30 years of high-tech experience - who is now dedicated to pioneering Empathetic AI.

A practical AI expert, Andy guides global companies through digital transformation, focusing on augmenting the human experience rather than just the technology. For nearly a decade, he has designed and deployed sophisticated AI models, specializing in Natural Language Processing (NLP). His work with the SEEQ platform utilizes custom Large Language Models (LLMs) to perform deep story analysis, generating emotional scores and emotive personas to help communities truly understand themselves while safeguarding individual privacy.

Holding degrees in business, data management, and psychology, Andy uses his analytical and human-centric background to ensure data products genuinely represent the individual in the digital age.

Beyond his career, he is a dedicated environmentalist and community leader, serving as VP of NAPS, where he co-founded a successful Ghost Pot Retrieval project in the Chesapeake Bay. He also helps students learn STEM through boat building, and a is constantly in the water cleaning up the shorelines, or just having fun.

Andy is a problem-solver who rides the wave of emerging technology - from assembler to augmented reality - always transforming systems to elevate human potential.